Comments on: The New Truth in New Media http://tomtoronto.ca/the-new-truth-in-new-media/ Tom "Toronto" Reidt on Public Relations and other rambling. Wed, 17 Jun 2009 16:56:32 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: TomToronto http://tomtoronto.ca/the-new-truth-in-new-media/comment-page-1/#comment-656 TomToronto Thu, 16 Oct 2008 13:51:22 +0000 http://tomtoronto.ca/?p=49#comment-656 Hi Ferg, Thanks for your comment! Conversation is definitely the focus point here, and it's a shame so few companies are getting involved. It's been said before, the conversation is going to happen with or without the organization, and to me it seems foolish to ignore it. When to engage is a tricky situation, and I think you've really got it right over at Molson. Hi Ferg,

Thanks for your comment! Conversation is definitely the focus point here, and it’s a shame so few companies are getting involved. It’s been said before, the conversation is going to happen with or without the organization, and to me it seems foolish to ignore it.

When to engage is a tricky situation, and I think you’ve really got it right over at Molson.

]]> By: Ferg Devins http://tomtoronto.ca/the-new-truth-in-new-media/comment-page-1/#comment-653 Ferg Devins Wed, 15 Oct 2008 13:48:28 +0000 http://tomtoronto.ca/?p=49#comment-653 Tom...really appreciate where you are coming from here. It's fascinating to see that those on the side of social media certainly see the value and acceptance of "dialogue" on issues vs the old tried and true traditional media "coverage" of the story...and then history passes by. In social media the conversation is what becomes robust. To your point...companies need to mindful of these conversations taking place and then determine when they engage. In our case we intervene or interupt when there is misleading information or non fact based opinion. Molson totally respects the opinions of others...and in fact we may agree to disagree...its the facts that need to be portrayed and put forth for the balance of story with that of opinion...cheers ! Tom…really appreciate where you are coming from here. It’s fascinating to see that those on the side of social media certainly see the value and acceptance of “dialogue” on issues vs the old tried and true traditional media “coverage” of the story…and then history passes by. In social media the conversation is what becomes robust. To your point…companies need to mindful of these conversations taking place and then determine when they engage. In our case we intervene or interupt when there is misleading information or non fact based opinion. Molson totally respects the opinions of others…and in fact we may agree to disagree…its the facts that need to be portrayed and put forth for the balance of story with that of opinion…cheers !

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